Auctium

Submission guidelines · Watches

Watches: what we accept

We select authentic timepieces that serious collectors want to bid on. Only watches with an expected value of €200 or more qualify, and every submission is reviewed by an Auctium watch expert before it can go live. Follow these guidelines to maximise your chance of approval — and of a strong result.

What we accept

  • Authentic, complete watches in excellent condition, pre-owned or new. Unused watches are accepted only from professional sellers.
  • Watches in one of our segments: vintage (pre-1980), premium (1980s to present) and exclusive (1980s to present, top-tier maisons such as Rolex, Patek Philippe and Audemars Piguet).
  • A minimum expected value of €200. As a guide: vintage pieces from €200, premium pieces €200–€1,000, exclusive pieces €1,000 and above.
  • Readable serial and reference numbers — our experts cannot approve a watch whose identity cannot be verified.

Submissions are more likely to be approved when they include certification or grading from a recognised source (manufacturer archive extracts, certified pre-owned programmes, established authentication services), come with original box and papers, or sit in high-demand segments — dive watches, chronographs, limited editions and iconic references from Rolex, Omega, Patek Philippe, Cartier, Tudor and Grand Seiko.

Reserve price rules

A reserve is a confidential minimum below which you are not obliged to sell. On Auctium, watches valued below €500 are listed without a reserve price — at that level, open competition between bidders consistently achieves the best outcome. Above €500 our experts set any reserve with you, at a level the market will actually clear.

What we do not accept

  • Watches in poor condition — non-working movements or damaged cases.
  • Incomplete or modified watches, including aftermarket parts presented as original.
  • Unused watches offered by private sellers.
  • Watches with missing or illegible serial/reference numbers.
  • Watches valued under €200, low-quality or unrecognised brands, and children's watches.

Required details

The submission form asks for everything our experts and bidders need. Fill in every field — complete listings are approved faster and sell better:

  • Brand and model — e.g. Omega, Seamaster Diver 300M.
  • Reference — the exact reference number, as engraved on the case or papers.
  • Movement — automatic, manual or quartz; name the calibre where known.
  • Box & papers — whether the original set is included.
  • Year and condition — production year and an honest grade.
  • Description — service history, originality of parts, any modifications, and every flaw.

Photos

Upload 5–8 high-quality images (the first becomes the catalogue cover). Clean the watch, use a neutral background and natural light, and never submit retouched, AI-rendered or stock images. Your set must show:

  • Front, back and both sides of the watch.
  • The dial and hands, zoomed in.
  • The case back with serial and reference numbers readable.
  • The movement, where visible through an exhibition case back.
  • Bracelet or strap and the clasp.
  • Any flaw — scratches, dents, wear — photographed close-up.
  • Everything included: box, papers, warranty card, service records.

If you mask the serial number on public photos, upload an unmasked version as well — it is used internally for verification only and never published. Selling an unused watch as a non-dealer? Include the stamped side of the warranty card.

Proof of authenticity

For exclusive and unused watches we require additional verification before approval:

  • Stamped warranty card with dealer stamp and date.
  • Original invoice or service documentation.
  • The full set — box, papers, manuals — where available.
  • Close-up photos of serial numbers, logos, reference engravings and hallmarks.

You may mask the owner's name and serial on published images, but our experts must be able to verify everything internally.

A description that sells

Write for a collector who cannot hold the watch: exact reference, calibre, case material and size, bracelet length, service history, what is included, and every sign of wear. Detail builds trust — and trust bids.

Example description
“Omega Seamaster Diver 300M, ref. 210.30.42.20.01.001. 42 mm stainless-steel case, automatic calibre 8800, black ceramic bezel and dial. Full set: outer and inner box, pictograms and warranty card (2022), spare links. Purchased new by me in 2022; worn occasionally. Light desk marks on the clasp (photo 7), case and crystal unmarked. Serviced and pressure-tested in 2024 — invoice included. Insured, tracked shipping within 3 business days.”

Every watch is reviewed by an Auctium expert before it goes live. When yours is ready, submit it for review — or read the selling guide first.